RE: alfa-digest V8 #1229

["Peter Webb" <webb.p@domain.elided>]

Just this morning read an interesting article about the USA reintro of the
Nissan Z car.  Before they went on sale at all, they already had 7800
confirmed orders!!  This was partly because of the brand awareness issue
(though this model hadn't sold in I think 6 years) but largely because they
started massive media-based advertising a full year prior to the time they
went on sale.  I used to work with these people and while they certainly
weren't idiots, they were not in the running for a Nobel Prize either.
>

The Z car has a HUGE following the US.   And like us, they have been waiting
a long time for a new model.   I believe the 147 would have the same results
if imported now.   But thats just my (wishful) opinion.
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