Alfa Romeo/Alfa Romeo Digest Archive
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RE: Re: daily driver - ironic twist?
hi thomas, at the end of yer most recent post re: gm trying to market alfas in the usa, ewe said:
<<<Keep your comments on the digest where everyone can read them. I don't want anymore personal attack type e-mail. If you can't respect other peoples opinions and formulate an argument based on the issues just go do whatever else it is you do.>>>
+++++++++++++++++++++
that being the case, i'm sure ewe won't mind my comment about gm in reference to the post ewe sent to me personally, & *not* to the alfa-digest... ;~) not that yer post was a personal attack or anyting...
ok, as i said before, if alfa comes back here selling only $40k+ 2-seaters, they may yust as well stay home. while i agree that gm sucks, it's the product that sucks, not the marketing. they are the largest auto mfr on the planet, & they sell what they make. i've actually seen real-live people, driving azteks!?!?! jeez, they could sell refrigerators to eskimos! in the most recent autoweek, in the letters to the editor section, there was a letter that had me howling w/laughter. in response to a previous barb directed towards gms' (lack of) quality products, the incensed reader wrote if gm products are so bad, then i guess the american population must really be stupid, cuz their products are *everywhere*! well, i couldn't agree w/him more!!! populations don't get much stupider than what we got here!!! :>)
so, the question is - does fiat/gm really wanna bother w/an all-out assault on the usa market w/a full line of cars? if they do, we'll have 'em, & they'll be successful. but, i'm not holding my breath...
doug s.
++++++++++++++++++++++++++++++++
>Doug,
> There are a lot more $40,000 SUVs with one person than Corvettes. The
>point I think you and a lot of other people are missing is twofold. First,
>most of the people who can afford $40-50,000 cars are closer to middle age
>than teen age hence they already have several other vehicles. Therefore, the
>two seater becomes a toy, a fair weather car. Second, most sport coupes and
>spiders, supposedly don't have enough room for whatever needs to be carried.
> Before this goes further let me also point out a few other small
>details that just seem to be ignored. I listen to all the people on the
>digest telling me I don't know what I'm talking about, telling me about using
>Alfas as daily drivers, telling me about how many people buy Alfas, telling
>me how many 40K cars are used as daily drivers and it leaves me with a few
>questionable observations of events... I am assuming most of you are old
>enough to have bought a new Alfa at one time or another...
> Alfa couldn't give the Milano or the 164 away in this country. The
>spider outsold the Milano according to memos at the dealership by almost 6 to
>1. In the final year of availability the 164 sold fewer than 1000 units. The
>GTV-6, once one of Road&Tracks best sports cars, by 1986 wasn't even
>sellable. From '85 to 86 the cost dropped $2,000 and we still could move the
>car. We had no sales of '86 GTV-6s. We did have three cars. We shipped them
>to other dealers. So ... for all you digesters who keep telling me I don't
>know of what I speak. How many of you bought new Alfas? How many of you are
>going to buy a new Alfa? And please, someone out there explain what niche the
>new Alfas are going to fit into. My assumptions are the Spider will compete
>with the base versions of the BMW Z3, the Corvette convertible and...? The
>Saab? At least in price. The coupe may do very well as I can't think of a
>direct competitor in the middleweight GT car class. The Boxster is
>considerably more expensive (I hope) the American muscle cars aren't in the
>same niche (Firebird and Camaro bye-bye) and the Japanese don't have anything
>currently there. The sedans and the small cars (assuming they eventually
>bring the full model range) are going to go head to head with Toyota, BMW,
>Madza, Honda, Volvo, Mercedes, etc. GM isn't doing a good job of competing
>with these companies now, with their own products.
> What all of you are missing is that I have never said Alfa builds a
>bad product, hey! HELLO! I own 12 of them! My wife drives one to work
>everyday. What I am trying to make you guys understand is that a car like
>Alfa requires a commitment to marketing and service from the dealership and
>you are not going to get that from GM. They aren't doing such a great job
>with their own product what make all of you think they will expend the effort
>on a small volume (hence low if any profit) line like Alfa. Oh yeah! I forgot
>what a great job they did with the last sports car line GM sold in this
>country... Let's see... It originally had a questionable quality record but
>GM said they would stand behind their car... It was a small FWD two seat
>convertible sports car... Let's see, what was it called... Oh yes, LOTUS!!!
> They are selling car outside the US that they won't bring to this
>country because market research says they won't be able to sell them.
> Gang, this isn't about Alfa, it is about GM. Frankly GM's corporate
>track record sucks! Name the last good move they made...
> Gang, I'm sorry about the soap box, I really want Alfa to do well. For
>the record my wife is buying a 156 Sportwagon and I want a new GTV-V6. But
>I'm telling you, I am not touching either car while they are under warranty
>(which better be more than 12/12).
>
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